LA celebrates a renewed USC hoop team and the almighty Air Force 1.
USC super fans get amped for the upcoming season

After announcing one of the most anticipated rosters in USC basketball history, a crowd of 5,000 fans met for the return of Midnight Madness. Students, fans, coaches and players alike came together and cheered on their beloved USC players as they showed off their skills on the court. And with some talented LA natives joining the team this year, fans have high hopes for USC and are eagerly waiting to see the magic unfold this season.
See what’s got USC fans so excited
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B-Ball Zombie War pays homage to the legendary AF1’s
From ballers to b-boys, Air Force 1’s have evolved from performance footwear to a hip-hop icon, becoming a symbol of individuality and excellence for ballers, collectors and artists around the world. In one of the hottest events of the year, Nike teamed up with LA based hip hop label Stones Throw Records to celebrate the AF1 legacy with the B-Ball Zombie War tournament. As three-on-three games raged on throughout the day, MC’s and DJs turned out beats, onlookers feasted on bbq and AF1 kicks were on display for all to see.





























